Research and Knowledge

Enrollment Management Think Tank Group

left to right: Kelly Monaco, Jim Ventre, Jill Lee, Suzanne Walker Buck, Aimee Gruber. (not pictured: Douglas Leek)

Enrollment management is the #1 issue facing independent schools, and admission directors are the front line in dealing with this challenging and complex issue. In an effort to support our members, The Enrollment Management Association convened an Enrollment Management Think Tank to investigate pressing issues, to provide information to the larger independent school community, and to present The Enrollment Management Association’s board of directors with summary thinking and a set of recommendations. Chaired by two respected independent school admission professionals— Jim Ventre, Dean of Admission and Financial Aid, Phillips Academy (MA), and Jill Lee, Director of Admission and Tuition Assistance, Castilleja School (CA)—the group will work to:

• Identify a set of research questions about enrollment management
• Scan the environment of independent schools, higher education, and business/industry for current practices and innovations in recruitment, selection, and retention
• Talk to top researchers and practitioners in the field
• Publish findings and make recommendations to The Enrollment Management Association board of directors

Supported by Senior Director of Outreach and Business Development Aimee Gruber, the EMTT will conduct high level “discovery” about key strategic issues affecting the enrollment health of our schools. The EMTT will offer recommendations to our board of directors no later than fall 2017, defining our critical role in developing content, services, and trainings for our admission community.

Enrollment Management Think Tank Members:

• Co-Chair: Jill Lee, Director of Admission and Tuition Assistance, Castilleja School (CA)
• Co-Chair: Jim Ventre, Dean of Admission and Financial Aid, Phillips Academy (MA)
• Kelly Monaco, Director of Admission, Lower School, Iolani School (HI)
• Suzanne Walker Buck, Rector, Chatham Hall School (VA)
• Douglas Leek, Director of Admissions and Enrollment Management, The Northwest School (WA)