We are the Enrollment Management Association
Our vision is to champion transformational education journeys. Our tools and resources provide essential insights so schools can empower students to seamlessly navigate their unique paths to success.
Together, let's champion transformational education journeys.
EMA was founded in 1957 as the Secondary School Admission Test Board (SSATB). Changing our name in 2016 was the catalyst of our brand evolution. As the Enrollment Management Association, our name rightfully emphasizes the importance of sustainable enrollment strategies. We are the leading resource dedicated to helping independent school leaders with their enrollment needs.
Most know us for pioneering the gold-standard SSAT, administered to 50,000 potential students each year. We have since evolved beyond traditional testing services, offering timely data, insights, and digital solutions to help sustain the independent schools of the future. We've grown from admissions professionals to a vast network of experts and advocates—developing the industry-standard Character Skills Snapshot, leadership tools like Learning Pass, and first-rate recruitment resources, like the Standard Application Online and Student Prospect List.
Here's how we empower you for success.
It’s our mission to provide unparalleled leadership and service in meeting the admission assessment and enrollment needs of schools, students, and families.
We’re stronger by association.
We support more than 1,200+ independent schools across the globe, empowering both school leaders and students to navigate their journey toward success. This path is unique and requires transformational support at every stage that evolves with them as they learn, grow, and shape the future.
It's time to champion transformational education journeys. Let's do it together.
Partners and Sponsors
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See what admissions professionals have to say about EMA.
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"If you are looking for a reliable partner to support your overseas recruitment who knows the industry inside and out and genuinely takes time to understand your school, EMA is all that and more."
"The Character Skills Snapshot has become an indispensable tool in our admission process, helping us identify students who not only possess academic excellence but also demonstrate the emotional intelligence necessary for fostering a collaborative and inclusive learning environment. The Snapshot enhances our ability to make informed decisions, ensuring we admit students who will contribute positively to our school community while providing insight to support their growth."
"With Mary and John’s professionalism, organization, and inside knowledge about markets and school communities, I built an incredible database of top quality agents, and met families and students from around the world."
"I was fortunate enough to travel with EMA this year to several International Recruitment Fairs, they were fabulous! I built an incredible database of top quality agents and met families and students from around the world. Ross has enrolled at least 6 six students who are mission aligned and their outstanding attributes will truly enhance our boarding program. Mary and John’s professionalism, organization and inside knowledge about markets and school communities is exceptional."
Careers at EMA
Educating our future is no simple task. Your success factors are complex, and an ever-changing education landscape presents new challenges each step of the way. Learn how we can help.