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How to Leverage EMA Reports for Strategic Decision-Making [S4:E6]

Christina Dotchin
April 14, 2025

​In this episode, we sit down with Carolyn Gorowski, Dean of Admission at Lake Forest Academy (IL); Laurel Baker Tew, Assistant Head of School for Enrollment at Viewpoint School (CA); and Victoria Muradi, Director of Strategic Initiatives at Durham Academy (NC). Together, they share practical, actionable strategies for leveraging insights from EMA's reports to drive strategic decision-making in independent schools.

This episode is part of a mini-series inspired by EMA's latest report, An Independent School Education: Family Perceptions of Value and Affordability. Guest co-host Ari Betof, Co-Founder and Partner at Mission & Data, will join me throughout this mini-series.

Stay tuned for more episodes in this mini-series coming this spring and summer!

Resources:

EMA members can access the full report, An Independent School Education: Family Perceptions of Value and Affordability, and dig deeper into the results on the accompanying data dashboard by logging into EMA's Community: community.enrollment.org.

EMA Members can view the full report in our Member Community.

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Christina Dotchin
April 14, 2025

Christina Dotchin is the Vice President of Member Relations at the Enrollment Management Association (EMA). Christina oversees EMA's membership, business development, professional development, and marketing teams. This includes programs for over 1,200 independent schools and over 20,000 members. Before joining EMA in 2016, Christina served as the director of admission and financial aid at Proctor Academy (New Hampshire). During her 11 years at Proctor Academy, she also served as girls’ varsity ice hockey head coach, student advisor, and dorm parent. Christina holds a B.A. in English, with a minor in education, from Colby College and a Masters of Public Administration from the University of New Hampshire.

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