Resources

Marketing

How Pomfret School’s media team has evolved in the last three years.
Geared towards social networking novices; introduces the features of Facebook, Twitter and YouTube.
The international admission landscape for private schools is ever-changing.
Presenters outline and illustrate the model used at their school where such a collaborative approach has resulted in increased admission and development activity.
Information on the many types of CBOs and the development of a recruitment strategy to build partnerships with them in order to find that “hidden jewel.”
Learn how to make the most of that amazing tool, the phone.
Numerous examples of excellent enrollment marketing efforts including viewbooks, admissions videos, websites, Facebook pages, blogs, open house ads, and more.
Learn how to convert skeptical Gen-X Moms who will in turn transform into influential Convincing Moms.
Walk through the most common components of open houses – senior administrators’ introductions and roles, the admission director’s core presentation, faculty, parent, and student panels, and the value of highlighting your…
Educational consultants play a vital role in matching families with the right independent schools. The Yield contacted Antonio Aponte, Director of Educational Services at The Boys’ Club of New York, Drew…
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