Word-of-Mouth Marketing: Unleashing the Power of Your Current Families - Presentation

Word-of-Mouth Marketing: Unleashing the Power of Your Current Families - Presentation

Meghan Kiley, Admission Associate & Anna DiStefano, Admission Coordinator, The Wheeler School, RI

Who doesn’t love a good recommendation? Whether it is for a new book, a recipe, or the best independent school in the neighborhood, it feels good to hear it from a trusted source! In this presentation we share how The Wheeler School, a nursery through 12th grade community, worked with current families to strategically unleash the power of word of mouth, including the student and parent ambassador program, the mentor program for new families, the parent-to-parent group, and more.



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