School Choice from the Value Perspective - Presentation

School Choice from the Value Perspective - Presentation

Jason Giffen, Director of Admission, North Shore Country Day School, IL

The presentation will focus on the both the process and data needed to make a value case for your school. Emphasis on context and market awareness will lead to a discussion of the various forms of data necessary to make this kind of argument. While the presentation's primary focus is marketing, time will be spent to educate participants on public, charter, and for-profit schools, as it is often easier to make a value case in relation to a peer school than it is when families are considering other options.

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