Skip to Content

The Parent Meeting (Post-Deny and Wait List Decisions): Has the Helicopter Landed? - Presentation

The Parent Meeting (Post-Deny and Wait List Decisions): Has the Helicopter Landed? - Presentation

Kim Peckham, Director of Admissions and Financial Aid, The Bishop's School, CA
Joy Davis, Associate Director of Admissions and Financial Aid, The Bishop's School, CA

As admission professionals we work harder than ever to convey the value of our schools and to build strong and lasting relationships through the admission process. Multiple marketing opportunities allow families to delve deeply into curriculum, programs, and school culture—resulting in an emotional attachment to the school. This can elicit a powerful response when parents receive a wait list or deny decision (even if it should come as no surprise). This presentation gives you specific tools for straight shooting communications allowing parents to understand your decisions, give them respect and dignity, and to help them leave as positive supporters of the institution.

Marketing Related Blogs

  • Diversity as an Economic Challenge

    Diversity as an Economic Challenge For the first time since the end of World War II, the socioeconomic status of a family has become one Read More
  • In Your Care: 20 Ways To Make The Details Matter

    In Your Care: 20 Ways To Make The Details Matter Are you paying attention to the details? They matter! Read More
  • Offline Communicating - It Really Is That Important

    Offline Communicating - It Really Is That Important Use first hand information, empirical data, and student point of view to develop how you manage your potential customers. Read More
  • Open Houses: Thinking Outside the Box

    Open Houses: Thinking Outside the Box Those of us in the admission world know that an open house is our chance to shine, our opportunity to Read More
  • Shoestring Marketing - The Basics

    Shoestring Marketing - The Basics We are so busy moving forward, we neglect to tend to or utilize effective simple marketing tools that are ripe Read More
  • 1
  • 2
  • 3