With Aimee Gruber, Senior Director of Outreach, SSATB & Francis Ryan, Assistant Headmaster, Rumsey Hall School (CT)
How well do you know your customers? Explore answers to this question with two seasoned admission professionals. The presenters surveyed hundreds of applicants from the last admission cycle, and students who enrolled at secondary schools (day and boarding) throughout the country answered the call. The students answered the questions that tell us what we need to know to improve our admission business practices: Who is making the decisions? Are open houses effective from the student point of view? From which sources do students and families get their information about schools? Come delve into the answers our students provided and explore how to address what they’re telling us.