With Lisa McGuire, Director of Admission/Marketing, King’s Ridge Christian School (GA) & Michael Horsey, Director of Outreach, SSATB
Are you the person everyone looks to when the discussion of enrollment comes up? Do you have 8th grade students who are exiting to other options for high school? In a challenging economy, the retention of students with millennial parents requires communication of the school’s value-added proposition, supported by hard data. Existing families must be engaged to leverage their powerful word-of-mouth marketing. Come hear how a small admission office maximizes limited resources with an A to Z plan to engage the school community in shaping the school’s reputation and value.