Marketing ROI - Presentation

Marketing ROI - Presentation

With Robert Sevier, Senior Vice President, Strategy,Stamats, Inc. (IA)

Marketing’s big question: how do you know it’s working? Are there ways to measure results from sometimes intangible processes? Robert Sevier brings 25 years of leadership experience in strategic thinking and planning, integrated and brand marketing, market research, and student recruiting to his presentation on measuring marketing’s ROI.

 



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