Tom Sheppard, Dean of Admission and Financial Aid, The Lawrenceville School, NJ
Kevin McAllister, Founder/CEO, InResonance, MA
In today's technology-driven world, the ubiquitous use of online forms suggests that any alternative in the school application process would be considered outdated and cumbersome for both applicant and school. In response, schools have implemented a variety of digital application processes. While well intentioned and full of potential, the success of the development process, as well as the experience for both the applicant and school, can vary widely. In addition, schools may face unforeseen challenges resulting in workflow issues and unrealized gains in efficiency. Two digital application veterans share their experiences on the long and winding road to creating a digital application process that actually improves efficiency, creates a satisfying user experience, and simply works as expected.