Publications

The Yield, Winter 2014

Heads and Trustees are concerned. When asked to define the top issues facing schools in 2013, five of the top 10 issues directly involved the leadership of the admission office.


Cover Article

The Power of Partnership: Building Influence and Leadership with Your School's Business Officer

When heads and trustees were asked to define the top issues facing schools in 2013, five of the top 10 issues directly involved the leadership of the admission office.

Admission Perspectives

Holding Schools in Trust

Independent school trustees have a significant impact on a school’s enrollment health. The Yield sat down with Dr. William New, sitting trustee for The Putney School (VT), to gain his insights.

Three x 3

Admission Committees

Admission committees are gearing up for the busy season. Some committees have already completed their training. Some are just convening and starting their training.

Admission Office Profiles

Admission Office Profile: West Coast

A profile of the admission office at Epiphany School, Seattle, Washington.

Admission Office Profiles: East Coast

A profile of the admission office at Sait David's School, New York, NY.

Data/Finance

Tuition Elasticity: The Multivariate Relationship between Tuition + Enrollment

A variety of factors impact elasticity of demand for independent school tuition, and these factors tend to vary from school to school.

Marketing

5 World-Changing Ways to Avoid BS and be More Believable

Welcome to the modern believability crisis, where it is harder for anyone selling or talking about anything to build trust than ever before. So … how can any of us become more believable?

Leadership

Mentor [men-tôr, -ter] noun: a wise and trusted counselor or teacher; verb: to guide

In its basic form, mentorship is the development of a personal relationship in which a more experienced or more knowledgeable person helps to guide a less experienced or less knowledgeable person and offers them career guidance (at times), advice, and assistance. The person in receipt of mentorship may be referred to as a protégé, an apprentice, or, as is widely referred today, a mentee. In practice, it is so much more.

Assessment

Measuring What Matters Most in Admission

32 Schools Join SSATB in Pilot Study on Non-Cognitive Assessment

Test Central

Why Do SSAT Scores Take More than Two Days to Release to Schools?

The Upper and Middle level SSATs take just over three hours to administer.Test administrators box up answer sheets and test books and ship them immediately back to SSATB.The question remains:Why does it take two weeks after a test to release scores.

Inside the SAO

SAO CASE STUDY: Princeton Day School

A 25% Increase in Applications the First Year… an Efficient Admission Office and Happier Families the Next.