We Are Not An Island

We discussed which leadership approaches would have the greatest potential for success in our institutions. It clicked for me that “We are not an island” was the approach we most needed to focus on at my school.

Listening to Parents, Changing Perspectives

Because EMA is responsible for delivering nearly 90,000 SSATs and 45,000+ SAO applications annually to families, students, and our member schools, we have a unique vantage point in working with all parties to better understand changing dynamics.

Using the Enrollment Management Spectrum to Drive Success – Three Brutal Facts

I’ve seen that when all revenue-focused offices are working together strategically, there’s no better technique for long term enrollment success.

Challenge Accepted!

This program emboldened me to join the conversation, to be part of the solution, and to keep all lines of communication open as a way to support my peers in this ever-expanding field.

Kisha Watts

on May 24, 2018

The Benefits of the Retreat

Office retreats are always exciting, engaging and educational.They help us continue to stay on top of national trends, but also reconnect with our colleagues about why we do this work.  

Without Mission: Impossible

It may sound obvious to some, but the emphasis on institutional alignment under a common mission and vision appears to be the most critical element of a successful enrollment management operation and of a successful institution at large.

Four Skills to Master for Effective Leadership

I believe these four skills are universal to strong, effective leadership regardless of the product, industry, or end goal.

You're Accepted! Member Schools Share the Good News

What is more exciting than telling kids they've been accepted to your school?  We share some great video examples from our members.

Heather Hoerle

on February 14, 2018

Build and Sustain Through Change

Change is inevitable. Much like colleges and universities over the past few decades, independent schools are experiencing significant changes in the enrollment landscape. To survive and thrive, we must evolve from the old view of admission to an enhanced long-term strategy for enrollment management.

Heather Hoerle

on December 13, 2017

2017 Parent Report Lesson 1: Communicate, communicate, communicate!

Though the methods of communication with families have changed somewhat since 2014, what we’ve heard from parents has stayed the same: they expect timely and personalized communications throughout the school consideration and application process.

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